Over the past week or so Double Click
has expanded its web based tracking of user browsing of web pages, who the
user is and related info. Unlike other web advertising companies, Double
Click's software can actually track user names and related private
information, because of their information sharing agreements with web
sites.
I do not like marketing companies track that level
of detail about by web usage and purchases. To stop this I have gone to
the "Opt Out" page at the double click web site and opt'ed out
of their system. If you go to the link below and follow the two screens of
info, they will turn off their tracking of your personal web surfing. You
have to do this on each computer you use. They try and talk you out of it.
Do not let them. If enough people opt out, then they will have to stop
their detailed tracking of each persons web activities.
Please share this with anyone else you think might
be concerned about keeping their personal privacy on the web. Let me know
what you think. (Feedback)
Regards,
John Giudice
Here is the link to Opt-Out of the Double Click web
track of you!
http://www.doubleclick.com/privacy_policy/privacy.htm
